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Abbie JanetteModern Marketing
by Frank Jefkins❗ Modern Marketing | READ MORE ❗
- Format: paperback, 352 pages
- Author: Frank Jefkins
- Publisher: Financial Times Prentice Hall (a Pearson Education Company)
- Release date: January 1, 1993
- Language: english
- ISBN: 9780712108539 (071210853X)
About The Book
The third edition of Modern Marketing continues to look at marketing from a practical viewpoint and maintains the lively, interesting style of earlier editions.
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